Win, Build & Send is the three-part CAUSE of the Lord Jesus Christ…it is disciple-making through the power of the Holy Spirit. When Jesus called the first disciples, he said, “Come, follow me, and I will make you fishers of men.” (Mt. 4:19, NIV)
“[Come] follow me”- WIN, the call to be a follower of Jesus Christ
“I will make you”- BUILD, the call to become more like Jesus
“fishers of men” – SEND, the call to continue Jesus’ mission
Jesus’ words in the classic Great Commission passage (Mt. 28:19-20) reflect the same win, build and send call. Jesus’ final words in Luke 24:49 and Acts 1:8 declare the empowerment for the call in the promise of the Holy Spirit.